Acloserobserverofthesmallscreenoncecalledita“vastwastelandofviolence,sadismandmurder,privateeyes,gangstersandmoreviolence-andcartoons.”ThatishowNewtonMinow,aUStelevisionregulator,describeditin1961. Sincethantelevisionlanguagehasbecomemorecolourful,violencemoreexplicitandsexmoreprevalent.?LadyChatterley’sLoverhasmovedfromthebannedbookshelftoaclassicBBCserial. Concernoversuchchangingstandardshasshapedourviewoftelevision—andmaskeditsbroaderinfluenceindevelopingcountries. Toillustrateitseffects,KennycitesthecaseofBrazil.Whentelevisiontherebegantoshowasteadydietoflocalsoapsinthe1970s,Brazilianwomentypicallyhadfiveormorechildrenandweretrappedinpoverty.Asthepopularityofthesoapsgrew,birthratesfell Accordingtoresearchers,72%oftheleadingfemalecharactersinthemainsoapshadnochildrenandonly7%hadmorethanone.Onestudycalculatedthatsuchsoapshadthesameeffectonfertilityratesaskeepinggirlsinschoolforfiveyearsmorethannormal. Itisnotjustbirthratesthatareaffected.Kennynotes:“KidswhowatchTVoutofschool,accordingtoaWorldBanksurveyofyoungpeopleintheshantytownsofFortalezainBrazil,areconsiderablylesslikelytoconsumedrugs.” TelevisionappearstohavemorepowertoreduceyouthdrugusethanthestricturesofaneducatedmotherandBraziliansoapspresentingeducatedurbanwomanrunningtheirownbusinessesarethoughttobecompellingrolemodels. Televisioncanalsoimprovehealth,InGhanaasoapoperalinethatwarnedmotherstheywerefeedingtheirchildren“morethanjustrice”iftheydidnotwashtheirhandsafterdefecatingwasfollowedbyaseeminglypermanentimprovementinpersonalhygiene. Whydosuchchangeshappen?Simple,saysKenny:soapoperas,whetherlocalversionsofUglyBettyorvintageimportsofBaywatch,openupnewhorizons.“Somehourscouldhebetterspoutplantingtrees,helpingoldladiesacrosstheroadorplayingcricket,”hesaid.“ButwatchingTVexposespeopletonewideasanddifferentpeople.Withthatwillcomegreateropportunity,growingequalityandabetterunderstandingoftheworld.Notbad.” WhydoestheanthermentionLadyChatterley’sLover?
A.To show television has great influence on our daily life.
B.To show that television’s content has new changes.
C.To show that violence and sex are accepted by the audience.
D.To show the standards of TV regulation have changed
正确答案是D