Fortheexecutiveproducerofanetworknightlynewsprogramme,theworkdayoftenbeginsatmidnightasminedidduringsevenyearswithABC’seveningnewscast.Thefirstorderofbusinesswasacalltotheassignmentdeskforapre-bedtime?rundownoflatestdevelopments. Theassignmentdeskoperates24hoursaday,staffedbyeditorswhomovecrews,correspondentsandequipmenttothesceneofevents.Assignment-deskeditorsatelogisticsexperts;theyhavetoknowplaneschedules,satelliteavailability,andwhomtogetintouchwithatlocalstationsandoverseasbroadcastingsystems.Theyarerequiredtoassessstoriesastheybreakonthewireservices—sometimesevenbeforetheydo-andtodecidehowmuchefforttomaketocoverthosestories. WhentheUnitedStateswasgoingtoappealtoarmsagainstIraq,thenumberofcorrespondentsandcrewswasconstantlyevaluated.BasedonreportsfromthefieldandalsoupontheskilledjudgmentsofdeskeditorsinNewYorkCity,therightnumberofpersonnelwaskeptonthealert.Therestwereallowedtocontinueworkingthroughouttheworld,inAmericaandIraqreadytomovebutnottieddownbyfalsealarms. ThestudiostaffofABC’s“WorldNewsTonight”assemblesat9a.m.toprepareforthe6:30“air”p.m.deadline.Overnightdispatchesfromoutlyingbureausandpressservicesareread.Therearephoneconversationswiththebroadcast’sstaffproducersindomesticbureausandwiththeLondonbureauseniorproducer,whocoordinatesoverseascoverage.Apatternemergesfortheday’snews,apatternoutlinedintheexecutiveproducer’sfirstlineup.Thelineuptellsthestaffwhatstoriesarescheduled;whattheprioritiesareforprocessingfilmofeditingtape;whatscriptsneedtobewritten;whatcommercialsatescheduled;howlongstoriesshouldrunandinwhatorder.Withoutalineup,therewouldbechaos. Eachstory’srelativevalueindollarsandcentsmustbecontinuallyassessedbytheexecutiveproducer.Cuttingbacksatellitebookingtosavemoneymightmeanthatanexplanationdeliveredbyananchorpersonwillreplaceactualphotosofanevent.Adeclineinlivecoveragecouldsendviewersawayanddriveratingsdown,butthereisnotenoughmoneytodoeverything.Sodecisionsmustbemadeandmaderapidly—becausedelaycanmeanamissedconnectionforshippingtapeoraccesstoasatelliteblockedbyacompetitor. Thebroadcaststhemselvesrequirepacingandstyle.Theaudiencehastobeallowedtobreathebetweenperiodsofintenseexcitement.Avividpictorialreportfollowedbylessexactingmaterialsallowstheviewertoreflectoninformationthathasjustflashedby.Frequentswitchesfromoneanchortoanotherorfromonefilmortapereporttoanothercreateasenseofforwardmovement.Ideally,leadingandlagstostoriesareworkedoutwithfieldcorrespondents,enablingthemtofittheirreportsintotheprogramme’snarrativeflowsotheaudience’sattentiondoesnotwanderandmoresubstanceisabsorbed. Scriptsareconstantlyrewrittentoblendwellwithincomingpictures.Goodcopyiscrisp,informative.Ourrule:thefewerwordsthebetter.Ifapicturecandothework,letit. AllthefollowingcanbeemployedtomakethereportmoreeffectiveEXCEPT_____.
A.providing more vivid pictures and details
B.changing the style to cater for the audience’s appetite
C.more live coverage to replace the linguistic explanation
D.interval shifts of the materials of the coverage
正确答案是B